Documentation/Getting Started/Understanding Card Types
Getting Started

Understanding Card Types

Choose the right loyalty model for your business. Each card type serves different customer behaviors and business goals.

Understanding Card Types

Choose the right loyalty model for your business. Each card type serves different customer behaviors and business goals.

Overview

Niqati offers four different loyalty card types, each designed for specific business models and customer behaviors. Choosing the right type is crucial for maximizing customer engagement and program effectiveness.

💡 Choosing the Right Type

Consider your average transaction value, customer visit frequency, and business goals when selecting a card type. You can always create multiple cards for different purposes.

Points per SAR

Customers earn points based on their spending amount. This is the most flexible and popular option for retail businesses.

How It Works

  • Set a points-to-SAR ratio (e.g., 1 point per 1 SAR)
  • Customer spends 50 SAR → earns 50 points
  • Higher spending = more points earned

Best For

  • Retail stores and boutiques
  • Cafés and restaurants with varying order sizes
  • Businesses where purchase amounts vary significantly
  • Encouraging higher spending per visit

Pros

  • Fair — rewards are proportional to spending
  • Flexible — works with any transaction amount
  • Encourages larger purchases
  • Easy to understand for customers

Cons

  • Small purchases earn few points
  • Requires calculation at checkout

Example Setup

Spending Points Earned (1:1 ratio)
25 SAR 25 points
50 SAR 50 points
100 SAR 100 points

Points per Visit

Every visit earns the same points, regardless of spending amount. Ideal for service-based businesses.

How It Works

  • Set points per visit (e.g., 10 points per visit)
  • Customer visits → earns fixed points
  • Spending amount doesn't affect points

Best For

  • Salons and barbershops
  • Car washes and auto services
  • Quick-service restaurants with consistent pricing
  • Businesses where visit frequency matters more than spend

Pros

  • Simple — no calculation needed
  • Encourages frequent visits
  • Fast checkout process
  • Easy for staff to implement

Cons

  • Doesn't reward higher spending
  • Less fair for big spenders

Example Setup

Visit Type Points Earned (10 per visit)
Quick service 10 points
Full service 10 points
Premium service 10 points

Buy 5 Get 1 Free

The classic punch card model. After 5 purchases, the 6th is free. Simple, proven, and customer-friendly.

How It Works

  • Each purchase adds a stamp
  • After 5 stamps, the 6th is automatically marked as free
  • Customer redeems the free item on their 6th visit

Best For

  • Coffee shops and cafés
  • Bakeries
  • Quick-service restaurants
  • Businesses with consistent, repeat purchases

Pros

  • Classic and familiar to customers
  • Clear goal — 5 purchases to reward
  • Visual progress with stamps
  • Proven to drive repeat visits

Cons

  • Fixed reward structure
  • Less flexible than points systems
  • Cannot vary reward value
ℹ️ Customization

You can customize the banner images for each stamp position, making the card more engaging and branded.

Learn more in Buy 5 Get 1 Free Mode.

Manual Addition

Full control over point allocation. Add points manually for any reason. Maximum flexibility for personalized experiences.

How It Works

  • No automatic point calculation
  • Staff manually enters points for each transaction
  • Complete control over when and how much to award

Best For

  • Businesses with complex pricing structures
  • Personalized loyalty programs
  • Customer service gestures and special occasions
  • Businesses requiring judgment-based rewards

Pros

  • Maximum flexibility
  • Personalized rewards
  • Can reward non-purchase behaviors
  • Complete control over the program

Cons

  • Requires staff training
  • Slower checkout process
  • Potential for inconsistency
  • Higher operational overhead

Use Cases

  • Birthday bonuses
  • Referral rewards
  • Customer service compensation
  • Special promotions

Comparison Table

Feature Points per SAR Points per Visit Buy 5 Get 1 Manual
Ease of use ⭐⭐⭐⭐ ⭐⭐⭐⭐⭐ ⭐⭐⭐⭐⭐ ⭐⭐⭐
Flexibility ⭐⭐⭐⭐ ⭐⭐⭐ ⭐⭐ ⭐⭐⭐⭐⭐
Customer clarity ⭐⭐⭐⭐ ⭐⭐⭐⭐⭐ ⭐⭐⭐⭐⭐ ⭐⭐
Encourages spending ⭐⭐⭐⭐⭐ ⭐⭐ ⭐⭐⭐ ⭐⭐⭐
Encourages visits ⭐⭐⭐ ⭐⭐⭐⭐⭐ ⭐⭐⭐⭐⭐ ⭐⭐⭐

Multiple Cards

You can create multiple loyalty cards for different purposes:

  • Different locations: Separate cards for each branch
  • Different programs: VIP program vs regular program
  • Seasonal campaigns: Special holiday cards
  • Customer segments: New customer vs existing customer programs
⚠️ Consider Complexity

Multiple cards can confuse customers. Start with one card and add more only if you have a clear strategy for managing them.

Next Steps

Now that you understand the card types, you're ready to create your first card. Continue to Creating Your First Card to begin the setup process.